Coffee with Yvonne

Marketing Magic: The Group Chat 2025 Debrief

It’s the last episode of the year! On this special Marketing Magic edition of Coffee With Yvonne, host Yvonne Pearson is joined by her favorite marketing girlies, Jasmine Smith and Kourtney Pope, to reflect on the trends shaping the industry and explore what’s ahead for 2026.
Whether you’re a creator, entrepreneur, or just curious about where marketing is headed, join us for laughs, insights, and plenty of marketing magic.
So grab your coffee, and let’s chat
Coffee with Yvonne will return after the new year! 
Articles 
It’s Cool to Have No Followers Now
Blending Digital and Experiential: How Engagement Marketing Builds Deeper Brand Relationships
42 Experts Name the Most Important Content Marketing Trends for 2026
Episode Chapters 
00:00-Intro
03:37-Marketing Magic Topics
04:36-Low followers equal high clout? The new era of social media
17:31-IRL no FOMO, aka why authenticity and in-person engagement are having a moment
32:14-2026 Marketing Predictions
48:26-Keep, Marry, or Kill...social media edition
59:40-And the Award Goes To…Digital Platform of the Year
01:07:50-Closing
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok.
Chat with you soon. Okay byeeeeeee
 

Marketing Magic: Turning Takeout, Culture, and TikTok into Strategy

On this episode of Coffee with Yvonne, listeners get a front-row seat to marketing in action. The show explores how Chipotle is turning takeout into a lifestyle, how High Horse: The Black Cowboy uses storytelling and cultural relevance to engage audiences, and how QVC is redefining commerce on TikTok by meeting viewers where they scroll. Packed with actionable insights and marketing takeaways, this episode offers inspiration for anyone looking to turn culture, content, and creativity into real marketing wins.
Quick update: this week’s Coffee with Yvonne is audio-only due to a little tech hiccup. Thank you for tuning in, grabbing your coffee, and joining me for this week’s chat. The visuals will be back next week!
So grab your coffee and let's chat
Articles 
INTRODUCING "BÉIS X CHIPOTLE: THE TO GO COLLECTION," AN 11-PIECE TRAVEL CAPSULE BRINGING REAL FOOD AND FUNCTION WHEREVER FANS GO
Jordan Peele’s ‘High Horse: The Black Cowboy’ doc sheds light on an erased part of history
‘Social scrolling is the new channel surfing’: Behind QVC’s TikTok strategy
Episode Chapters 
00:00-Intro
02:33-Chipotle Turns Takeout into Lifestyle
10:46-High Horse: How Culture Shapes Content
19:10-From TV to TikTok: QVC’s Content Evolution
27:43-Closing
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok.
Chat with you soon. Okay byeeeeeee

The Art of the Journey: Storytelling Through Travel & Photography with Rouba Abou Chabke

In this episode of Coffee with Yvonne, host Yvonne Pearson engages in a captivating conversation with Rouba Abou Chabke, a multifaceted, creative, and talented photographer. The discussion delves into the art of storytelling through travel and photography, highlighting Rouba's journey as a designer and humanitarian worker.
With a focus on amplifying communities of color and underserved voices, the episode explores Rouba's passion for capturing authentic moments and her commitment to making a positive impact through her work. Listeners are invited to discover the beauty in everyday details and the power of photography as a storytelling tool. 
So grab your coffee and let's chat
Episode Chapters
00:00-Introduction
04:36-The Multidiscipline of Being A Photographer
08:34-Photography as a Storytelling Tool
14:50-Being a Global Creative and Personal Insights
17:45-Navigating Safety While Traveling Solo
22:28-Turning Her Photography into a Postcard Collection
27:52-Leveraging Social Media for Creativity
30:00-Closing 
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok.
Chat with you soon. Okay byeeeeeee

Marketing Magic-5 Lessons Podcasting Taught Me About Marketing (And Myself)

On this episode of Coffee with Yvonne, Yvonne shares the 5 biggest lessons she’s learned from podcasting and how they’ve shaped her approach to marketing, content, and audience engagement.
From building consistency over perfection, to turning each episode into a content machine, to crafting titles and hooks that actually get clicks, she breaks down actionable insights every creator and marketer can use. She also dives into the power of intentional guest selection and the surprising ways engagement shows up—even when it’s not visible.
Whether you’re thinking about starting a podcast or looking to get more from the one you have, this episode is full of practical tips and reflections. 
So grab your coffee, and let's chat.
Episode chapters
00:00-Introduction to Podcasting Journey
03:09-Podcast Influences
04:48-5 Podcasting Lessons
34:56-Closing
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok.
Chat with you soon. Okay byeeeeeee

From Traveler to Brand Builder: How See It With C is Redefining Travel Content

Join Yvonne as she sits down with Carlene Reid, a passionate traveler and content creator, to explore the world of solo travel and building a digital community. Discover how Carlene balances a full-time career with her love for cruising and travel, and learn about her journey from blogging to becoming a YouTube sensation.
This episode dives into the challenges and joys of traveling solo, the importance of consistency in content creation, and the power of building a personal brand. Whether you're a seasoned traveler or just dreaming of your next adventure, this conversation is packed with insights and inspiration.
So grab your coffee and let's chat 
Episode Chapters 
00:00-Intro
05:23-Inspiration Behind See it With C
09:09-Solo Travel as a Black Woman
14:50-The Marketability of Travel
16:58-Representation in Travel
26:38-Creating Engaging Thumbnails on YouTube
30:26-Balancing Content Creation and Flexibility
34:11-The Cost of Content Creation
35:15-The Importance of Consistency in Content Creation
39:12-Understanding Audience Engagement and Views
41:15-Future Growth and Diversification Strategies
49:26-Exploring New Opportunities in the Travel Industry
50:13-Sip and Spill
56:40-Closing
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok.
Chat with you soon. Okay byeeeeeee

Marketing Magic-OnBrand Season 1 Recap

Grab your coffee and join Yvonne for a deep dive into Season 1 of On Brand, Jimmy Fallon’s reality competition show featuring CMO Bozoma Saint John. In this Marketing Magic episode, Yvonne breaks down what the show got right, areas for improvement, and how it could evolve into a must-watch for creatives and marketers. From storytelling and execution to diversity and representation, this episode explores what it really takes to make marketing magic on and off screen.
So grab your coffee, and let’s chat
Articles 
As NBC Debuts ‘On Brand’, Bozoma Saint John Goes Back To Her Marketing Roots With Jimmy Fallon
Episode Chapters 
00:00:00-Introduction to On Brand
00:03:00-Marketing Magic Episode Overview
00:06:00-Background on On Brand
00:09:00-Bozama St. John's Influence
00:12:00-Contestants and Diversity
00:15:00-Marketing Takeaways and Feedback
00:18:00-Industry Lessons and Future Direction
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok.
Chat with you soon. Okay byeeeeeee

Empowering Voices: Dr. Sederra Ross on Science and Sisterhood

In this episode of Coffee with Yvonne, host Yvonne Pearson chats with Dr. Sederra Ross, chemist, educator, and passionate advocate for environmental justice. Together, they explore Dr. Ross’s journey as a Black woman in STEM, the importance of building inclusive and community-centered spaces in science, and the vital role creativity plays in both research and advocacy.
So grab your coffee and lets chat 
Episode Chapters 
00:00-Intro
11:57-The Journey into Science
17:51-Encouraging STEM in Young Black Students
23:44-Creating Inclusive Educational Environments
32:23-Holistic Education and Cultural Resilience
39:05-Environmental Justice and Community Impact
49:22-Spotlighting Change-Makers in Green Chemistry
 
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok.

Marketing Magic: Hairbots, Hot Ice Cream, and Iconic Influence

Back from a mini Eurotrip, Yvonne is serving up a fresh episode of Marketing Magic! Tune in for marketing moves that are shaking up industries, from Halo Braid’s revolutionary hairbots to Tyra Banks’ hot (literally!) ice cream buzz, and Nia Long bringing authenticity and influence to Estée Lauder. 
So grab your coffee, and let’s chat
Articles 
From Hair to High-Tech: How Halo Braid is Changing the Game
Sipping on Curiosity: How Tyra Banks Got Everyone Talking
Beauty, Legacy, and Influence: Nia Long Joins Estée Lauder
Episode Chapters 
00:00-Intro and Euro Trip Adventures
06:10-Marketing Magic Topics
07:44-From Hair to High-Tech: How Halo Braid is Changing the Game
16:50-Sipping on Curiosity: How Tyra Banks Got Everyone Talking
21:34-Beauty, Legacy, and Influence: Nia Long Joins Estée Lauder
29:22-Closing
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok.