Coffee with Yvonne

Storytelling in the Scroll Era: How Digital Creators Are Reviving Reading Culture with Talia Cadet

In this episode of Coffee with Yvonne, host Yvonne Pearson engages in a lively conversation with Talia Cadet, a Washington, D.C.-based influencer and content creator. They discuss Talia's journey in content creation, the importance of authenticity, and how her PR background influences her approach.
The conversation also touches on the significance of in-person engagement, the challenges of encouraging reading in a digital age, and recommendations for publishers to better support Black authors. Talia shares insights on crafting engaging content and the impact of community connections, both online and offline.
So grab your coffee and let's chat 
Takeaways
Talia's journey into content creation began during the pandemic.
Engagement is key in a short-attention span era.
Content should reflect personal interests and authenticity.
Readers are still curious and engaged with books.
In-person interactions strengthen community connections.
Publishers need to listen to their authors for effective marketing.
Data alone doesn't capture the full picture of audience engagement.
Impact and connection matter more than just numbers.
Episode Chapters 
Chapters
00:00 Intro-Talia Cadet
06:00 Content Creation Journey
11:51 Leveraging Formal Educational Skills in PR for Content Creation
17:49 Content Impact vs Numbers in Content Creation
21:02 Uncovering Diverse Stories in Literature
25:51 Building Audience Engagement Offline
31:38 How Publishers Can  Effectively Work with Diverse Audiences
36:23 Quick Fire-Sip and Spill
42:23 Closing 
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok.
Chat with you soon. Okay byeeeeeee
 
 

Marketing Magic: André Leon Talley, Legacy Branding, and the Power of Presence

In this episode of Coffee With Yvonne, host Yvonne explores the André Leon Talley: Style Is Forever exhibition at the SCAD FASH Museum of Fashion + Film in Atlanta through the lens of Marketing Magic.
The episode examines how the immersive exhibition, from life-sized mannequins in André Leon Talley’s likeness to personal artifacts from his career, transforms legacy into lived experience. It also explores Talley’s cultural impact as a modern Black dandy and connects the exhibition to broader conversations around dandyism highlighted by the Met Gala 2025.
With a focus on place, culture, and strategy, this episode highlights how authenticity and immersion turn moments into lasting influence.
So grab your coffee and let's chat
Takeaways
Andre Leon Talley was a trailblazer for Black creatives in fashion.
Fashion in the Black community is deeply rooted in cultural traditions.
Audience engagement is vital for understanding cultural impact.
The exhibit's design created an emotional connection to Andre's story.
Black dandyism is a significant cultural movement.
Mentorship is essential for fostering future talent in fashion.
Atlanta serves as a cultural hub for Black creativity and influence.
Articles
André Leon Talley: Style Is Forever
Black Dandyism Explained—From Its 18th-Century Roots to Modern-Day Expressions
Episode Chapters 
00:00 Introduction and Overview of Andre Leon Talley
04:47 The Impact of Andre Leon Talley on Fashion
12:52 Cultural Significance and Personal Stories
19:33 Audience Engagement and Immersion in the Exhibit
25:51 Legacy and Mentorship in the Fashion Industry
30:55 Conclusion and Reflection on Andre Leon Talley's Influence
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok.
Chat with you soon. Okay byeeeeeee

Coffee to Go: From Passion to Profit: The Business of Being an Artist with Justine Mangum Kirkman

Yvonne is pressing pause for the winter, curling up with cozy blankets, rewatching every holiday movie in sight, and taking a well-deserved seasonal recharge. In the meantime, she’s sharing a Coffee to Go episode, revisiting some of her favorite Coffee with Yvonne moments—conversations that inspired creativity, sparked bold ideas, and reminded listeners why community matters. Sit back, relax, and enjoy these highlights while she’s away.
Coffee with Yvonne will return in winter 2026 with fresh marketing magic episodes and new conversations with creatives and entrepreneurs who are changing the game in their industry. While the show is on break, enjoy episodes from the Coffee with Yvonne archive.
Coffee to Go Episode Description:
How do you turn a passion for art into a thriving business—and land deals with major brands while doing it? In this episode of Coffee with Yvonne, Justine Mangum Kirkman, joins Yvonne for coffee to chat about her journey from PR professional to full-time artist. She shares personal stories about what inspired her to embrace her creative side, mastering the business side of creativity, and tips on pitching her work to big-box brands.
Justine also breaks down the world of art licensing, sharing how artists can get their work in major retail spaces. Plus, we discuss the importance of digital engagement—how to create content that resonates, grow your audience, and turn followers into loyal supporters.
And a little heads-up—Justine’s signature style isn’t just in her art but also in her accessories! If you hear a little jingle, that’s just the sound of her fabulous bracelets adding their own rhythm to the conversation.
Whether you're an emerging artist or a creative entrepreneur, this episode is packed with gems to help you monetize your talent and expand your brand.
Episode chapters
00:00-04:29: Intro
04:30-1:01:16: Interview & Quick Fire
Interview highlights
8:15-10:44: What inspired her artistic journey
12:03-17:35:Turning her passion into a business, her journey from PR to full time entrepreneur
18:16-23:32:How to work with a big box retailer
25:11-29:16: How to create a pitch deck 28:41-29:22 
29:41-33:20: What is art licensing? 
33:21-36:38: Retail and responsibility of the business
40:05-43:52: Best practices and tools
47:26-51:00: How to build engagement and content for your digital audience
So grab your coffee and let’s chat 
Learn more about Justine and her business Winnie Weston here. Don’t forget to follow Justine on TikTok and Instagram!
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok. 

Coffee to Go: Making the Pivot: Career Marketing Tips from Nathan Barnaba

Yvonne is pressing pause for the winter, curling up with cozy blankets, rewatching every holiday movie in sight, and taking a well-deserved seasonal recharge. In the meantime, she’s sharing a Coffee to Go episode, revisiting some of her favorite Coffee with Yvonne moments—conversations that inspired creativity, sparked bold ideas, and reminded listeners why community matters. Sit back, relax, and enjoy these highlights while she’s away.
Coffee with Yvonne will return in winter 2026 with fresh marketing magic episodes and new conversations with creatives and entrepreneurs who are changing the game in their industry. While the show is on break, enjoy episodes from the Coffee with Yvonne archive.
Coffee to Go Episode Description:
How do you take the leap from stuck to strategic in your career? This week on Coffee with Yvonne, we’re joined by Nathan Barnaba—Instructional Designer, Career Coach, and professional pivot pro. With 6+ years of experience across government, nonprofit, and tech, Nate breaks down how to market yourself with intention, build clarity around your next move, and confidently navigate career transitions. Whether you're job hunting, shifting industries, or just ready for what’s next, this episode is your permission slip to pivot with purpose.
Episode Chapters 
00:00-05:20: Intro: Meet Nathan 
05:21-51:20-Interview and Quick Fire 
Interview Highlights
00:00-05:20: Intro: Meet Nathan 
05:21-7:57: What does it mean to embrace the pivot? 
7:58-11:50: When do you know it’s time to pivot?
11:55-17:43: How important is additional education to career growth?
17:44-20:07: How do you leverage your network into your new career? 
20:08-23:33: Career shifts and salary changes
23:37-26:08: Leadership isn’t a job title
26:26-30:14: Rebranding for a new job market
30:16-34:55: Marketing yourself for new roles
35:14-39:43: Leveraging social media for career growth 
39:49-42:04: Career pivots and learning lessons
42:08-45:45: Leaving corporate and consulting work
45:46-51:20: Quick Fire questions
51:21-53:26: Closing
So grab your coffee, and let's chat 
Learn more about Nathan and his work below. Don't forget to follow him on social! YouTube  @learnwithn8  TikTok @learnwithn8 LinkedIn @NathanBarnaba
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok.

Coffee to Go: Healing Our Bodies Through Yoga with Fela Sol

Yvonne is pressing pause for the winter, curling up with cozy blankets, rewatching every holiday movie in sight, and taking a well-deserved seasonal recharge. In the meantime, she’s sharing a Coffee to Go episode, revisiting some of her favorite Coffee with Yvonne moments—conversations that inspired creativity, sparked bold ideas, and reminded listeners why community matters. Sit back, relax, and enjoy these highlights while she’s away.
Coffee with Yvonne will return in winter 2026 with fresh marketing magic episodes and new conversations with creatives and entrepreneurs who are changing the game in their industry. While the show is on break, enjoy episodes from the Coffee with Yvonne archive.
Coffee to Go Episode Description:
On this episode, join me as I chat with Fela Sol, a body-inclusive yoga therapist (she got degrees, ya'll) and Founder of A Seat at The Mat, as we continue our conversation around wellness and mental health. With features in Essence and Afro Punk, Fela continues to break stigmas and create authentic spaces in the yoga community for all to feel welcomed. 
So grab your coffee and let's chat.
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok. 

Coffee to Go: Mixing Up the Cocktail Industry w/Charismatic Creations

Yvonne is pressing pause for the winter, curling up with cozy blankets, rewatching every holiday movie in sight, and taking a well-deserved seasonal recharge. In the meantime, she’s sharing a Coffee to Go episode, revisiting some of her favorite Coffee with Yvonne moments—conversations that inspired creativity, sparked bold ideas, and reminded listeners why community matters.
Sit back, relax, and enjoy these highlights while she’s away. Coffee with Yvonne will return in winter 2026 with fresh marketing magic episodes and new conversations with creatives and entrepreneurs who are changing the game in their industry. While the show is on break, enjoy episodes from the Coffee with Yvonne archive.
Coffee to Go Episode Description:
Join me for coffee as I chat with Chrissy Sheffey, Founder of Charismatic Creations, to discuss how she not only believed in her business but invested in herself, creating a growing cocktail empire that's shaking up the industry.
So grab your coffee and let's chat.
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok. 

Marketing Magic: The Group Chat 2025 Debrief

We’re celebrating our 100th episode! On this special Marketing Magic edition of Coffee With Yvonne, and the last episode of the year! On this special Marketing Magic edition of Coffee With Yvonne, host Yvonne Pearson is joined by her favorite marketing girlies, Jasmine Smith and Kourtney Pope, to reflect on the trends shaping the industry and explore what’s ahead for 2026.
Whether you’re a creator, entrepreneur, or just curious about where marketing is headed, join us for laughs, insights, and plenty of marketing magic.
So grab your coffee, and let’s chat
Coffee with Yvonne will return after the new year! 
Articles 
It’s Cool to Have No Followers Now
Blending Digital and Experiential: How Engagement Marketing Builds Deeper Brand Relationships
42 Experts Name the Most Important Content Marketing Trends for 2026
Episode Chapters 
00:00-Intro
03:37-Marketing Magic Topics
04:36-Low followers equal high clout? The new era of social media
17:31-IRL no FOMO, aka why authenticity and in-person engagement are having a moment
32:14-2026 Marketing Predictions
48:26-Keep, Marry, or Kill...social media edition
59:40-And the Award Goes To…Digital Platform of the Year
01:07:50-Closing
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok.
Chat with you soon. Okay byeeeeeee
 

Marketing Magic: Turning Takeout, Culture, and TikTok into Strategy

On this episode of Coffee with Yvonne, listeners get a front-row seat to marketing in action. The show explores how Chipotle is turning takeout into a lifestyle, how High Horse: The Black Cowboy uses storytelling and cultural relevance to engage audiences, and how QVC is redefining commerce on TikTok by meeting viewers where they scroll. Packed with actionable insights and marketing takeaways, this episode offers inspiration for anyone looking to turn culture, content, and creativity into real marketing wins.
Quick update: this week’s Coffee with Yvonne is audio-only due to a little tech hiccup. Thank you for tuning in, grabbing your coffee, and joining me for this week’s chat. The visuals will be back next week!
So grab your coffee and let's chat
Articles 
INTRODUCING "BÉIS X CHIPOTLE: THE TO GO COLLECTION," AN 11-PIECE TRAVEL CAPSULE BRINGING REAL FOOD AND FUNCTION WHEREVER FANS GO
Jordan Peele’s ‘High Horse: The Black Cowboy’ doc sheds light on an erased part of history
‘Social scrolling is the new channel surfing’: Behind QVC’s TikTok strategy
Episode Chapters 
00:00-Intro
02:33-Chipotle Turns Takeout into Lifestyle
10:46-High Horse: How Culture Shapes Content
19:10-From TV to TikTok: QVC’s Content Evolution
27:43-Closing
Catch up on the latest episode and every episode here.
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, and TikTok.
Chat with you soon. Okay byeeeeeee