Coffee with Yvonne

Marketing Magic: Coachella’s Brand Power, Trader Joe’s Tote Frenzy & T-Pain’s Gaming Play

In this episode of Coffee with Yvonne, we’re diving into the marketing magic making headlines—from the desert to your local grocery aisle and into the metaverse. Yvonne breaks down how Coachella is redefining brand activations with tech-forward experiences, how Trader Joe’s turned a $2.99 tote into a resale phenomenon, and why T-Pain’s role in the Global Gaming League is more than just celebrity hype—it’s a play for the future of entertainment. Whether you're a creative, a marketer, or just here for the vibes, this one’s for you.
Episode Chapters
00:00-00:30: Intro
00:30-00:45: Marketing Magic Topics Introduction
01:14-07:42: Coachella Brand Activations
07:43-16:48: Trader Joe’s Tote “Frenzy”
16:39-24:12: T-Pain Enters the Gaming Industry
24:13-25:23: Closing
Articles 
Coachella Activates Attendees with Engaging Brand Partnerships
Trader Joe’s Mini Tote Drives Demand
More Than a Game: T-Pain’s GGL’s Bold Move in Tech
 
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To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase. 
Chat with you soon. Okay byeeeeeee 

Marketing Magic: Marriott’s Cowboy Carter Tour, Cardi’s Money Moves, Black Fashion Fair’s Creative Power & A Goofy Movie’s 30th Anniversary

In this heartfelt episode of Coffee with Yvonne, we’re mixing creativity with culture—and taking a moment to reflect. Yvonne opens up about the reason behind her extended hiatus, sharing the unexpected passing of her favorite aunt and her mom’s twin sister. She honors her aunt’s legacy with warmth and vulnerability by sharing her favorite memories and dedicating this episode to her.
From there, we dive back into the world of brilliant marketing moves—breaking down Beyoncé's Cowboy Carter tour collabs, Cardi B’s power play with Revolve, and the underrated cultural legacy of A Goofy Movie. We’re talking brand storytelling, niche fandoms, and the strategy that builds legacy through authenticity.
Episode Chapters:
00:00-08:43: Intro, explanation for extended hiatus
08:44-10:36: Marketing Magic topics introduction
10:37-20:14: Cardi Makes Money Moves
20:15-25:46: Marriott Partners with Beyonce
25:47-30:59: Black Fashion Fair Symposium
31:00-37:32: A Goofy Movie Documentary
37:33-40:31: Special announcement!!!
40:32-41:47-Closing
Articles
Cardi B Makes Money Moves in Fashion 
Marriott Named Official Hotel Partner for Cowboy Carter
Black Fashion Fair Inaugural Symposium
A Goofy Movie Launches Exclusive Documentary
Special Announcement! Join Yvonne on April 15 for a virtual workshop with the American Marketing Association. Use code YVONNE10 to save 
Catch up on the latest episode, and every episode here.
So grab your coffee, this one’s part tribute, part masterclass, and all heart..and let's chat
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase. 
 
Chat with you soon. Okay byeeeeeee 

Coffee to Go: Building Spaces for The Culture in STEM with Ky the Chemist

So Yvonne extended her hiatus until April 10...(she'll explain why soon) 
On this episode from the CWY archives, Yvonne chats with Jakyra Simpson aka Ky the Chemist, over coffee about her passion for STEM, how she is navigating building a career in the sciences, and creating impact for her community using social media. 
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To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase. 
Chat with you soon. Okay byeeeeeee 

Coffee to Go: Beyonce Renaissance Movie Review

Yvonne is on hiatus for March, while she is OOO, enjoy some of her favorite episodes from the show. Coffee with Yvonne returns April 3! 
Ren-renai-renai-ssance, Renai-PURR, Renai-PURR, Renai-renai-SSANCE!  The Renaissance Film is out…
Catch up on the latest episode, and every episode here.
Social Media Channels 
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Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase. 
Chat with you soon. Okay byeeeeeee 
 

Coffee to Go: Mental Health & Faith with Rev. Dr. Tori C. Butler

Yvonne is on hiatus for March, while she is OOO, enjoy some of her favorite episodes from the show. Coffee with Yvonne returns April 3!
On this episode, join Yvonne as she chats with Rev. Dr. Tori C. Butler, Senior Pastor of Asbury Town Neck United Methodist Church in Severna Park, Maryland about the intersectionality between mental health and faith. In this episode, learn more about Yvonnes' mental health journey, the power of affirmations, and tools to help you become your best self.
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To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase. 
Chat with you soon. Okay byeeeeeee 

Coffee to Go: Black people Will Swim with Paulana Lamonier

Yvonne is on hiatus for March, while she is OOO, enjoy some of her favorite episodes from the show. Coffee with Yvonne returns April 3!
As someone who doesn't know how to swim (we'll get to why in the episode) join Yvonne as she chats with the Founder of Black People Will Swim Paulana Lamonier, who taught her a lot about its impact on minority communities, why representation matters, and how we can help change the narrative. So grab your coffee, and let's chat.
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To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase. 
Chat with you soon. Okay byeeeeeee 
 

Coffee to Go: Ask an Accountant: Tips and Tools for Managing your Small Business with Aaron Slaughter

Yvonne is on hiatus for March, while she is OOO, enjoy some of her favorite episodes from the show. Coffee with Yvonne returns April 3! 
You started the business...now what? Owning and running a business is more than meets the eye. One main area that trips up a lot of small business owners is finances. For many SMBs (small business owners), figuring out the right tools for tracking expenses to open a line of credit can be confusing, especially if you're a solopreneur. 
On this week's episode, Aaron Slaughter, CPA, joins Yvonne for coffee to chat about navigating the space- don't worry, you're doing great sweetie.
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To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase. 
Chat with you soon. Okay byeeeeeee 
 

From Passion to Profit: The Business of Being an Artist with Justine Mangum Kirkman

How do you turn a passion for art into a thriving business—and land deals with major brands while doing it? In this episode of Coffee with Yvonne, Justine Mangum Kirkman, joins Yvonne for coffee to chat about her journey from PR professional to full-time artist. She shares personal stories about what inspired her to embrace her creative side, mastering the business side of creativity, and tips on pitching her work to big-box brands.
Justine also breaks down the world of art licensing, sharing how artists can get their work in major retail spaces. Plus, we discuss the importance of digital engagement—how to create content that resonates, grow your audience, and turn followers into loyal supporters.
And a little heads-up—Justine’s signature style isn’t just in her art but also in her accessories! If you hear a little jingle, that’s just the sound of her fabulous bracelets adding their own rhythm to the conversation.
Whether you're an emerging artist or a creative entrepreneur, this episode is packed with gems to help you monetize your talent and expand your brand.
Episode chapters
00:00-04:29: Intro
04:30-1:01:16: Interview & Quick Fire
Interview highlights
8:15-10:44: What inspired her artistic journey
12:03-17:35:Turning her passion into a business, her journey from PR to full time entrepreneur
18:16-23:32:How to work with a big box retailer
25:11-29:16: How to create a pitch deck 28:41-29:22 
29:41-33:20: What is art licensing? 
33:21-36:38: Retail and responsibility of the business
40:05-43:52: Best practices and tools
47:26-51:00: How to build engagement and content for your digital audience
Learn more about Justine and her business Winnie Weston here. Don’t forget to follow Justine on TikTok and Instagram!
Catch up on the latest episode, and every episode here.
 
Social Media Channels 
Don’t forget to follow Coffee with Yvonne on IG and Threads at Coffee with Yvonne.
Sign up for the newsletter to get personalized audio and video content, Coffee with Yvonne podcast episodes, and Marketing Magic breakdowns from your favorite campaigns.
To learn more about Yvonne and her business, PinkDollhouse Marketing, visit here. Follow Yvonne on Instagram at PinkDollhouse Marketing and at Yvonne_Creativemarketer on Instagram, TikTok, and Fanbase. 
Chat with you soon. Okay byeeeeeee